Where Opportunity Meets Perspective: My Purpose Lab Experience 

On the 20th of November, I had the privilege of attending the Purpose Lab Celebratory Reception in London, an experience that became more than just an event. As a postgraduate student navigating the realities of today’s saturated job market, I have often found it challenging to stand out, remain confident, and secure meaningful opportunities. Being there felt like stepping into a space built specifically for individuals like myself, young, hopeful, uncertain at times, yet deeply ambitious. 

What made the event truly impactful was the level of access and openness. I was able to speak directly with executives and leaders across different sectors, many of whom had unconventional journeys that began in communication fields similar to mine. Connie and Jack from Legal & General generously shared insights into their career paths and how they transitioned across industries while still retaining their core strengths. Hearing how communication can evolve into leadership roles across sectors, even in law, was inspiring. 

Another key lesson came from a conversation with Janice from Payne Hicks Beach, who emphasized the power of personal branding. In a world where AI applications and automated processes are becoming the norm, she reminded me of the significance of human authenticity, soft skills, presence, clarity, and how you show up.   

I expressed how discouraging long recruitment processes can be, especially when responses never come. What I received instead was encouragement paired with actionable advice: stand out by storytelling, lead with value, and showcase what cannot be automated: personality, purpose, and perspective. 

What I value most from the event are the meaningful connections formed, built on mutual ambition and shared perspective. I look forward to learning from these conversations and growing professionally alongside them. Leaving the event, I felt reaffirmed, equipped with clarity, stronger direction, and renewed confidence in my journey. 

This is a guest blog by Janice Sylvester, a Purpose Lab Student Ambassador at the University of Chester. Ms. Digital marketing student   

The Purpose Coalition

The Purpose Coalition brings together the UK's most innovative leaders, Parliamentarians and businesses to improve, share best practice, and develop solutions for improving the role that organisations can play for their customers, colleagues and communities by boosting opportunity and social mobility.

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